Is It Time to Upgrade Your Website? Part 2 | Prairie Orchid Media


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Is It Time to Upgrade Your Website? Part 2

Are you wondering if you need to take your website to the next level? In part one of this series, we discussed the importance of updating your content and simplifying your navigation (if you missed it - check it out here). Now, in part two, get ready to dive into the world of mobile-friendly design and simplified layouts. With more and more people accessing websites on their smartphones and tablets, it's crucial to ensure that your site is optimized for these devices. And let's not forget about the power of a clean, modern design that captures attention and keeps visitors engaged. So get ready, because we're about to revolutionize your website in ways you may never thought possible!

3. Make it Mobile-Friendly

Mobile friendlyIf your website isn't mobile-friendly, you're missing out on a lot of potential business. These days, more and more people are using their smartphones to browse the web, and if your website isn't designed for mobile devices, they're likely to click away and find one that is.

In today's fast-paced digital world, it is no longer enough to have a website that merely looks good on a desktop. With the increasing prevalence of mobile devices, having a mobile-friendly website has become essential for businesses to stay relevant and successful. Not only does it ensure that your site is easily accessible to users on the go, but it also plays a crucial role in enhancing user experience.

A mobile-friendly website offers numerous benefits beyond just improved accessibility. It can significantly impact your website's search engine rankings as well. Search engines like Google prioritize mobile-friendly websites in their rankings because they want to provide users with the best browsing experience possible. So by upgrading your website and making it mobile-friendly, you would be boosting its visibility and organic traffic – ultimately leading to more conversions and sales.

Investing in web development to create a mobile-friendly site shows that you are dedicated to providing an exceptional user experience across all devices. This commitment will help build trust among your target audience and enhance your brand image. Additionally, with more consumers relying on their smartphones for online shopping and researching products or services, having a seamless browsing experience on their small screens can potentially give you an edge over competitors who haven't made the upgrade yet.

Now is the time to upgrade your website and make it mobile-friendly, if you haven't already done so. The benefits of doing so are undeniable – increased accessibility, better search engine rankings, enhanced user experience, improved brand image, and higher conversion rates. If you would like to read more about why this is so important - check out our blog Unlock Opportunities With a Mobile Compatible Website.

4. Simplify Your Design

One of the most important aspects of running a successful online business is having an engaging and user-friendly website. In today's digital age, your website is often the first impression that potential customers have of your brand. If your website design is outdated, complicated, or cluttered, it may be time to consider an upgrade.

simplify websiteA cluttered website can be overwhelming for visitors and make it difficult for them to find what they're looking for. By keeping things simple and streamlined, you can ensure that visitors can easily navigate your site and find the information or products they need. This not only improves user experience but also increases the likelihood that visitors will convert into paying customers.

An outdated website design can also negatively impact your search engine optimization (SEO) efforts. Search engines like Google prioritize websites with responsive designs that are mobile-friendly and load quickly. If your site does not meet these criteria, it could be penalized in terms of search rankings and visibility.

Investing in a professional redesign of your website can help improve its overall performance in search engine results pages and attract more organic traffic. With a fresh look and enhanced functionality, you'll not only impress potential customers but also boost conversions and ultimately grow your business online.

Upgrading your website is not just a matter of keeping up with the latest trends, but a necessity to stay relevant and competitive in today's digital world. In part 2 of this series, we discussed two important elements to consider when upgrading your website: making it mobile-friendly and simplifying the design. With the majority of internet users accessing websites through their mobile devices, it is crucial to ensure that your site is optimized for mobile viewing. Additionally, a simplified design can improve user experience and make navigation more intuitive. S

Make sure to join us next week for Part 3 as we talk about adding CTAs and new features to make your website dynamic!

If you need assistance with your website upgrade, don't hesitate to contact Prairie Orchid Media – we're here to help you create a stunning online presence! We would love to have a chat about your business website needs in a FREE consultation.

Thanks for being part of the Prairie Orchid Media community and we look forward to helping you reach your website goals this year. We offer a wide range of web development and design services to help businesses increase their web presence. Saskatoon, SK is our home base, but our web development expertise knows no borders! Wherever you may be in the world, we're excited to lend a hand and create an amazing website for you.

We don't charge our clients monthly fees. Interested in creating or updating your website? Give us a call or send us an email to This email address is being protected from spambots. You need JavaScript enabled to view it.

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