Weekly Blog
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- By Tristina Miller
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What do they type into that big fancy search box, and how can you get your content in front of them when there's no obvious way or place to do so?
Luckily for you, I have some tips. And they don't involve standing on stage at an awards show or paying thousands of dollars to advertise against your competitors using traditional media!
Read more … Do You Know What YOUR Customers Search for on Google?
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- By Tristina Miller
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Are you currently in the process of designing or revamping your website? Do you have a flashy “Under Construction” sign that’s been up for what seems like an eternity? Well, it’s time to face the music – your unfinished website may be costing you customers!
At Prairie Orchid Media, we understand the importance of a visually appealing and functional website design. Not only does it attract potential clients, but it also plays a crucial role in SEO rankings. So, if you’re ready to say goodbye to that pesky under construction page and hello to increased traffic on your site, keep reading!
Read more … Are You Losing Customers Due to Your Under Construction Site?
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- By Tristina Miller
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Welcome to the fourth and final part of our series on essential tips for designing B2B websites. If you've been following along, you should now have a good understanding of learning all about your customers, why optimizing the navigation and your content strategy is key, how SEO techniques can help, responsive design being a crucial element, and how analytics can maximize website usage. Now we're going to wrap things up by discussing two of the most important elements of any successful B2B website: Incorporate Video Content (or Employ Quality Visuals) and Create Clear CTAs. Let's dive in and see how these two concepts can help you take your business to the next level!
Read more … 8 Must-Know Tips for B2B Website Design (Part 4)
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- By Tristina Miller
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We're back on part three of the 8 Most Important Guidelines for Designing B2B Websites - let's dive in! So far we've gone over what a B2B website is and how you absolutely must understand your customers. You should also make sure to optimize the navigation as well as focus on your content strategy. Lastly, throw some SEO techniques into the mix for maximum reach. Recap-time: a B2B website is one that caters to companies instead of consumers, stay focused on those objectives when building yours! Did you miss our last blogs? Don't sweat it - just head back and read up!
This week we're gonna chat about why responsive website design is a must-have, and how you can utilize analytical tools to get the most out of your website. You need to stay up-to-date in the digital age with a snazzy site that looks great on any screen - plus, if you do it right your visibility will skyrocket in search results! Analytics help you figure out exactly what your customers want so your website is their go-to destination every time. 97% of consumers use the internet to research products before they buy, so make sure you're giving your customers a reason to choose you!
Read more … 8 Must-Know Tips for B2B Website Design (Part 3)
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- By Tristina Miller
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Welcome back to part two of our 8 Must-Know Tips for B2B Website Design! Last week we talked about what a B2B website is and how you need to Understand Your Audience and Optimize Navigation. To recap, a B2B website is one that sells to businesses and not consumers. This means that you have to have a content marketing strategy in place, and you should also keep your navigation simple. Need to catch up on last week's blog? Check it out here.
This week we are going to explore the fascinating realm of SEO and web development! We will discuss the importance of Developing a Content Strategy and Implementing SEO Tactics. If you’re looking to skyrocket your website ranking, it’s time to get started building a content strategy and utilizing SEO tactics. By the end of this article, you should have a clear understanding on how optimize your website for success. Get ready, because it’s time to dive into the world of SEO and web development!
Read more … 8 Must-Know Tips for B2B Website Design (Part 2)
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- By Tristina Miller
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As a business owner, you know how important an online presence is. Having a website that stands out and captures your customers’ attention is essential for success in today’s digital world. But the development of a successful B2B website can seem like an overwhelming task. Don’t worry! We’re here to make things easier for you with 8 must-know tips for website design and SEO.
Exploring website layout, search engine optimization, and various online marketing methods will help you make your website into a business asset. We'll show you why website design is a key investment strategy for businesses looking to expand online.
Read more … 8 Must-Know Tips for B2B Website Design (Part 1)
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